Founder, Chief Creative Officer
Jeff started Decipher with over 20 years of experience in advertising at some of the top agencies in NYC including Y&R, Hill Holliday and Grey Advertising. He has successfully launched national campaigns for brands such as SONY, Bayer, Disney, ESPN, Verizon Wireless, Pfizer, Air France, and the US Army. Having worked in General, Direct, and Interactive, Jeff sees the big picture and understands how all channels need to work together to create a truly integrated consumer experience. He never loses sight of the understanding that great advertising is built on key insights. He understands his success is judged by his clients success.
Director of Interactive and Creative Services
Jim merged with Decipher bringing over 30 years in the advertising industry. While having owned, managed and grown his own Production/Interactive business, Jim has helped clients such as AT&T, CBS, Citibank, American Express to name a few. Jim attributes his successful track record to helping businesses grow by staying in the forefront of emerging technology and understanding how today’s consumers interact with brands. This knowledge has made Jim become invaluable to his clients.
Director of Account / New Business Services
Rich brings over 25 years of experience in customer relations. From on boarding clients to account management, B2B or B2C, he begins every relationship by first immersing himself not only in the client’s brand but the industries in which they live. He attributes his success to always putting the customer first and exceeding their expectations. With a background covering a spectrum from Fortune 50 clientele to start ups, Rich’s priority is to have a collaborative relationship that produces results for our clients.
Director of Digital Marketing and Analytics
Christine brings digital and analytical expertise to Decipher having honed her skills over the span of 20 years in every capacity – client side, agency side as well as independent consultant. This enables Christine to bring a unique insight to all the challenges a client faces. From overhauling a company’s email marketing program to working with technology to develop custom web tracking code and enhancing online analytics, Christine has done it all. She fully believes that the power of the digital space lies is in the data. After all if you can’t measure it, you often can’t justify doing it – so you better be able to measure it.